
Hey, I'm Elie.
I sell enterprise software and AI-native solutions to CFOs and finance leaders. I also build the tools and processes that make me and my team better at the sales part.
What I'm paying attention to: how AI is reshaping processes and decision-making in finance and accounting, and how much bigger the problems worth solving have become because of it.
§ 01 · About
I'm an Enterprise Account Executive at Vena Solutions, selling EPM/FP&A software to CFOs, Controllers, and VPs of Finance in banking, real estate, SaaS, and manufacturing. Three President's Clubs in a row, 2023 through 2025. Highest ARR on the segment in 2023, second highest in 2024.
I've always been drawn to solving big problems. In my early career, it was urban planning. Later I started my own business and helped my mom build hers when she first went out on her own. What I figured out over time is that I'm wired to drive toward a vision and pull others with me. A proponent of change, on a team. That kind of ownership runs deep. It's also why I build solutions to problems my team and I run into instead of waiting for someone else to.
Sales gives me the ownership of an entrepreneur and the leverage of a partner. The finance and accounting market makes the problems feel real, because the buyer is staking their company's financial security on getting it right. I care about that.
What I believe about sales: you have to actually want to understand the person on the other side. If you don't, they know. You can fake a discovery call. You can't fake the curiosity it takes to find the real pain underneath the obvious one. Without that, you never earn the credibility to close a hard deal on the timeline you want.
Lately I've been building tools to make myself better at all of it. Sales intelligence that surfaces deal risk. Prospecting tools that cut the research grind. Pricing calculators. Agent systems. Some of it runs on my own machine. Some of it got picked up across my company's sales org. Building is how I take ownership of the job. It's what frees me up to focus on execution instead of the repeatable grind around it.
What I like
Startup-scale environments. Fast growth. Complex enterprise deals with five or more stakeholders and real executive consequence. Also open to high-velocity sales environments when the product-market fit is there. Markets I have to learn the way an analyst would. The verticals I know best are banking, financial services, real estate, SaaS, and manufacturing.
What I live by
Dolce Far Niente. I find beauty in small things. A sunny day. A black coffee in the morning. A prospect telling me they enjoyed working with me.
Sales can give you imposter syndrome. You hand the deal off to the team that actually builds the product, and it can feel like what you did was just the annoying part. I remind myself that helping someone make a hard decision they'd been stalling on is a real thing. When it lands, it's a win on both sides. That's the part that matters to me.
§ 02 · Builds
Tools I've shipped on top of the AE job. Hover to peek. Click for the full build.
Deal Cockpit
Salesforce, HubSpot, Gong and email unified into one view. Embedded AI surfaces deal risk proactively and drafts next-best-actions.
Nurture Engine
Publicly deployed web app that ties value to real trigger events and drafts tone-matched messages. Cut my prep from ~1 hour to ~5 minutes per account.
Pricing Calculator
A full internal app with Excel export. Used live in deal negotiations and forecasts across Enterprise, Corporate, and Commercial.
CareerOS
Multi-agent system managing positioning, resume, portfolio, LinkedIn, content, and network as a compounding asset. Every asset on this site passes through it.
§ 03 · Experience
5+ years of selling, here's where I've been.
§ 04 · Contact